Info

MarTech Interviews

Dedicated interviews with sales, marketing, and business authors, speakers, technology leaders and sales and marketing executives. We discuss the technology enabling online marketing, search engine optimization, pay per click, inbound marketing, mobile marketing, sales enablement, conversion optimization, analytics, email marketing and social media marketing strategies.
RSS Feed Subscribe in iTunes
MarTech Interviews
2017
February
January


2016
December
November
September
August
July
June
May
April
March
February
January


2015
December
November
October
September
August
July
June
May
April
March
February
January


2014
December
November
October
September
August
July
June
May
April
March
February
January


2013
December
November
October
September
August
July
June
May
April
March
February
January


2012
December
November
October
September
August
July
June
May
April
March
February
January


2011
December
November
October
September
August
July
June
May
April
March
February
January


2010
December
November
October


Categories

All Episodes
Archives
Categories
Now displaying: Page 6
Jun 14, 2014
This week on the Marketing Technology Blog discusses the latest marketing technology on the web. We frequently have leading marketers and the founders of marketing technology companies that we discuss these platforms with. Every week we provide guidance to marketing professionals - whether you're running your own company or you're a CMO at an international corporation - we always have information that you can use to increase the performance of your online marketing.
Jun 7, 2014
Since 2003, WordPress has become the go-to content management system for web developers. In fact, WordPress has been downloaded well over 60 Million times and 409 Million people view over 14 Billion pages each and every month from a WordPress website. But what makes everyone from CNN to TechCrunch to the NFL and Site Strategics use WordPress? This week on the Marketing Technology Blog discusses the latest marketing technology on the web. We frequently have leading marketers and the founders of marketing technology companies that we discuss these platforms with. Every week we provide guidance to marketing professionals - whether you're running your own company or you're a CMO at an international corporation - we always have information that you can use to increase the performance of your online marketing.
May 24, 2014
This week on the Marketing Technology Blog discusses the latest marketing technology on the web. We frequently have leading marketers and the founders of marketing technology companies that we discuss these platforms with. Every week we provide guidance to marketing professionals - whether you're running your own company or you're a CMO at an international corporation - we always have information that you can use to increase the performance of your online marketing.
May 17, 2014
This week on the Marketing Technology Blog discusses the latest marketing technology on the web. We frequently have leading marketers and the founders of marketing technology companies that we discuss these platforms with. Every week we provide guidance to marketing professionals - whether you're running your own company or you're a CMO at an international corporation - we always have information that you can use to increase the performance of your online marketing.
May 10, 2014
This week on the Marketing Technology Blog discusses the latest marketing technology on the web. We frequently have leading marketers and the founders of marketing technology companies that we discuss these platforms with. Every week we provide guidance to marketing professionals - whether you're running your own company or you're a CMO at an international corporation - we always have information that you can use to increase the performance of your online marketing.
May 3, 2014
This week on the Marketing Technology Blog discusses the latest marketing technology on the web. We frequently have leading marketers and the founders of marketing technology companies that we discuss these platforms with. Every week we provide guidance to marketing professionals - whether you're running your own company or you're a CMO at an international corporation - we always have information that you can use to increase the performance of your online marketing.
Apr 26, 2014
This week on the Marketing Technology Blog discusses the latest marketing technology on the web. We frequently have leading marketers and the founders of marketing technology companies that we discuss these platforms with. Every week we provide guidance to marketing professionals - whether you're running your own company or you're a CMO at an international corporation - we always have information that you can use to increase the performance of your online marketing.
Apr 19, 2014
Are you coming to #MTMW? We hope so and are talking about it in this episode! This week on the Marketing Technology Blog discusses the latest marketing technology on the web. We frequently have leading marketers and the founders of marketing technology companies that we discuss these platforms with. Every week we provide guidance to marketing professionals - whether you're running your own company or you're a CMO at an international corporation - we always have information that you can use to increase the performance of your online marketing.
Apr 5, 2014
This week on the Marketing Technology Blog discusses the latest marketing technology on the web. We frequently have leading marketers and the founders of marketing technology companies that we discuss these platforms with. Every week we provide guidance to marketing professionals - whether you're running your own company or you're a CMO at an international corporation - we always have information that you can use to increase the performance of your online marketing.
Mar 29, 2014
This week on the Marketing Technology Blog discusses the latest marketing technology on the web. We frequently have leading marketers and the founders of marketing technology companies that we discuss these platforms with. Every week we provide guidance to marketing professionals - whether you're running your own company or you're a CMO at an international corporation - we always have information that you can use to increase the performance of your online marketing.
Mar 22, 2014
This week on the Marketing Technology Blog discusses the latest marketing technology on the web. We frequently have leading marketers and the founders of marketing technology companies that we discuss these platforms with. Every week we provide guidance to marketing professionals - whether you're running your own company or you're a CMO at an international corporation - we always have information that you can use to increase the performance of your online marketing.
Mar 15, 2014
This week on the Marketing Technology Blog discusses the latest marketing technology on the web. We frequently have leading marketers and the founders of marketing technology companies that we discuss these platforms with. Every week we provide guidance to marketing professionals - whether you're running your own company or you're a CMO at an international corporation - we always have information that you can use to increase the performance of your online marketing.
Mar 8, 2014
This episode didn't air on the radio, so excuse the political incorrectness... in fact, some of it is NSFW if you've got your speaker blaring. However, we did have a fantastic time speaking with Chris "The Brain" Hoyt and Chris Reed of Cast a Bigger.Net. I hope you enjoy this discussion of 
Mar 1, 2014
This week on the Marketing Technology Blog discusses the latest marketing technology on the web. We frequently have leading marketers and the founders of marketing technology companies that we discuss these platforms with. Every week we provide guidance to marketing professionals - whether you're running your own company or you're a CMO at an international corporation - we always have information that you can use to increase the performance of your online marketing.
Feb 22, 2014
Evolution of #Search and what you can do to capitalize it. This week on the Marketing Technology Blog discusses the latest marketing technology on the web. We frequently have leading marketers and the founders of marketing technology companies that we discuss these platforms with. Every week we provide guidance to marketing professionals - whether you're running your own company or you're a CMO at an international corporation - we always have information that you can use to increase the performance of your online marketing.
Feb 8, 2014
This week on the Marketing Technology Blog discusses the latest marketing technology on the web. We frequently have leading marketers and the founders of marketing technology companies that we discuss these platforms with. Every week we provide guidance to marketing professionals - whether you're running your own company or you're a CMO at an international corporation - we always have information that you can use to increase the performance of your online marketing.
Feb 1, 2014
This week on the Marketing Technology Blog discusses the latest marketing technology on the web. We frequently have leading marketers and the founders of marketing technology companies that we discuss these platforms with. Every week we provide guidance to marketing professionals - whether you're running your own company or you're a CMO at an international corporation - we always have information that you can use to increase the performance of your online marketing.
Jan 25, 2014
This week on the Marketing Technology Blog discusses the latest marketing technology on the web. We frequently have leading marketers and the founders of marketing technology companies that we discuss these platforms with. Every week we provide guidance to marketing professionals - whether you're running your own company or you're a CMO at an international corporation - we always have information that you can use to increase the performance of your online marketing.
Jan 18, 2014
This week on the Marketing Technology Blog discusses the latest marketing technology on the web. We frequently have leading marketers and the founders of marketing technology companies that we discuss these platforms with. Every week we provide guidance to marketing professionals - whether you're running your own company or you're a CMO at an international corporation - we always have information that you can use to increase the performance of your online marketing.
Jan 11, 2014
This week on the Marketing Technology Blog discusses the latest marketing technology on the web. We frequently have leading marketers and the founders of marketing technology companies that we discuss these platforms with. Every week we provide guidance to marketing professionals - whether you're running your own company or you're a CMO at an international corporation - we always have information that you can use to increase the performance of your online marketing.
Dec 28, 2013
This week on the Marketing Technology Blog discusses the latest marketing technology on the web. We frequently have leading marketers and the founders of marketing technology companies that we discuss these platforms with. Every week we provide guidance to marketing professionals - whether you're running your own company or you're a CMO at an international corporation - we always have information that you can use to increase the performance of your online marketing.
Dec 21, 2013
This week on the Marketing Technology Blog discusses the latest marketing technology on the web. We frequently have leading marketers and the founders of marketing technology companies that we discuss these platforms with. Every week we provide guidance to marketing professionals - whether you're running your own company or you're a CMO at an international corporation - we always have information that you can use to increase the performance of your online marketing.
Nov 30, 2013
Edge of the Web host Erin Sparks sits to discuss Evergage, a tool that dynamically changes content based on the behavior of the user.  This is real-time web personalization and allows more efficient upselling of customers... not just on ecommerce systems, but also any content management platform where you're looking to improve targeting of your messaging.   We'll also discuss a mobile marketing infographic and some startling statistics on mobile usage and mcommerce (mobile commerce) which is outpacing growth of traditional growth by 200%!
Nov 23, 2013
Most people offer discounts and offers to acquire new customers. This is pretty silly when you think about it, how about rewarding customers that are already spending money? In fact, what about rewarding customers that share the fact that they bought from you with their social networks Currently tracking at over a 30% conversion rate, Social Rebate is a brilliant platform.  We also discuss Email Monks - a fantastic service that takes your Photoshop file and generates a responsive HTML email template (along with a Litmus test) that works well on mobile devices as well as across desktop email clients. They released a fantastic infographic on triggered email usage and how well these emails perform.    
Nov 16, 2013
Some interesting findings from BlueKai’s study on data-driven marketing strategies. I thought it especially fascinating the movement of importance when it came to the most relevant cross-channel/cross-platform opportunities. While search engine marketing continues to be key, it dropped significantly. Marketers have shifted back to looking at the big picture on what’s having the most impact on revenue rather than chasing keywords and ranking. We also discuss our launch of CircuPress - an email marketing platform built specifically for WordPress!
1 « Previous 3 4 5 6 7 8 9 Next » 11