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MarTech Interviews

Dedicated interviews with sales, marketing, and business authors, speakers, technology leaders and sales and marketing executives. We discuss the technology enabling online marketing, search engine optimization, pay per click, inbound marketing, mobile marketing, sales enablement, conversion optimization, analytics, email marketing and social media marketing strategies.
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Now displaying: April, 2016
Apr 19, 2016
We are joined this week by Maddie Cary, Director of Paid Search at Point it Digital Marketing. Maddie has a deep love for PPC and her company, a digital marketing firm in Seattle, but she also has a deep love for Beyonce. She tied two of her passions together in her latest presentation at SMX West. How would Beyonce do as a PPC manager? Well, we’re about to find out.
Apr 12, 2016
We are talking to thought leaders regularly, bringing you insights into digital marketing tactics and concepts. We stopped by SMX last month listening to a number of speakers. We’re really impressed with the talent out there and wanted to bring the speakers to our audience. But We wanted to go behind the scenes for a moment, and talk to some of the players that put it on. Barry Schwartz is a well-known figure inside of the Search Marketing industry. He was a key figure with SMX 2016, and is a continued key figure in all things search…so it really makes sense to have him on the Edge, right?
Apr 4, 2016
We are talking to thought leaders regularly, bringing you insights into digital marketing tactics and concepts. We stopped by SMX last month listening to a number of speakers. We’re really impressed with the talent out there and wanted to bring the speakers to our audience. One of those speakers in Matt Siltala, President and founder at Avalaunch Media. We’re talking link building fundamentals today, best practices for your search engine optimization steps. Matt did an absolutely thorough presentation (available online) on the art and science of link building strategies. These are the things that you absolutely need to know! We’re bringing you the top thought leaders in the industry! You need to make sure you are listening to all of our show…WELCOME BACK TO THE EDGE.
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