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MarTech Interviews

Dedicated interviews with sales, marketing, and business authors, speakers, technology leaders and sales and marketing executives. We discuss the technology enabling online marketing, search engine optimization, pay per click, inbound marketing, mobile marketing, sales enablement, conversion optimization, analytics, email marketing and social media marketing strategies.
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Now displaying: March, 2012
Mar 30, 2012
Frank Dale is currently CEO & President at Compendium, a content marketing software platform. He is a problem solver and a leader – consistently advocating testing and experimentation to find success. With a passion for startup companies and entrepreneurship, Frank also currently serves as a panelist at the Kelley School of Business at Indiana University for marketing and entrepreneurship and leads the Indianapolis Lean Startup Meetup. He is a frequent speaker about digital marketing at conferences around the country. Other roles have included Vice President of Operations at Compendium, Vice President of Operations at LightsOut Intelligence and Channel Development Manager at WhatCounts. Frank has also been a Consultant at the Indiana 21st Century Research and Technology Fund. Additionally, Frank is published in the International Journal of Business and Economics.  He graduated from Valparaiso University and earned an MBA through the Kelley School of Business at Indiana University
Mar 23, 2012
Christopher Carfi is a Senior Strategist on the Silicon Valley anthill. He joined Ant’s Eye View from Edelman Digital, where he was a Vice President in Edelman’s Silicon Valley office. Prior to Edelman, he was a co-founder and CEO at Cerado, which was founded in 2002 to provide software and services that enable businesses, organizations and associations to better connect and understand their customer and member communities.
Mar 16, 2012
Mark W. Schaefer is a globally-recognized blogger, educator, business consultant, and author who blogs at {grow} — one of the top marketing blogs of the world. Mark has worked in global sales, PR, and marketing positions for nearly 30 years and now provides consulting services as Executive Director of U.S.-based Schaefer Marketing Solutions. His clients include both start-ups and global brands such as Cisco, AT&T, Johnson & Johnson, and the UK government.
Mar 9, 2012
Jody Thompson, along with her partner Cali Ressler, is the Fouder of CultureRx and co-creator of the Results-Only Work Environment (ROWE). Her first book, Why Work Sucks and How to Fix It, was named "The Year's Best Book on Work-Life Balance" by Business Week. She has been featured on the covers of BusinessWeek, Workforce Management Magazine, HR Magazine, Hybrid Mom Magazine, and HR Executive Magazine as well as in the New York Times, TIME Magazine, USA Today, and on Good Morning America, CNBC, MSNBC, and CNN.
Mar 2, 2012
  Jascha Kaykas-Wolff oversees all Mindjet marketing efforts including branding, product marketing, demand generation, advertising, public relations, community, and web operations. Prior to Mindjet, Kaykas-Wolff served as senior Vice President of Marketing and Customer Success at Involver, the world's largest social marketing platform. He previously headed Global Marketing for Webtrends, the leading customer intelligence platform that founded the web analytics industry.
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