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MarTech Interviews

Dedicated interviews with sales, marketing, and business authors, speakers, technology leaders and sales and marketing executives. We discuss the technology enabling online marketing, search engine optimization, pay per click, inbound marketing, mobile marketing, sales enablement, conversion optimization, analytics, email marketing and social media marketing strategies.
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Now displaying: Page 6
Jan 7, 2011
We have powerhouse SEO expert Jeremy Dearringer from Slingshot SEO, search engine marketers Chris Bross and Thomas Heed from EverEffect and Pat East from Hanapin Marketing on the show to discuss the latest trends and opportunities in search engine marketing.
Dec 17, 2010
This week, we're having Bill Caskey (Author of Rewire the Sales Mind) and Matt Nettleton (our Sales Coach from Trustpointe) down to discuss their expertise and findings on how online marketing and social media is impacting the sales process. Of course, we'll provide guidance for both sales and marketing professionals to take leverage the mediums.
Dec 10, 2010
This is a great week, we've got the best two radio comedians in the industry on the show. We're fascinated by Paul & Tom's adoption of the Internet from traditional media and have a lot of questions for them.
Dec 3, 2010
Hugh MacLeod worked as an advertising copywriter for more than a decade, while developing his skills as a cartoonist and pundit. His blog is Gaping Void, and more than a million people have downloaded the original post that inspired this book, "How to be Creative." He also lectures and consults on Web 2.0 and its impact on business.
Nov 26, 2010
Alan K'necht is recognized as an authority on the business side of the world wide web including search engine optimization, search engine marketing and using web analtyics to measure web site success. Alan's new book, The Last Original Idea actually is an original idea, taking a light hearted look at Internet marketing today and uncovering the secret of how companies can be profitable in todays economy.
Nov 19, 2010
We'll be discussing the news of Facebook getting into the Email business with Vijay Pullar, CEO of SocialTwist, Dennis Dayman, Chief Privacy Officer at Eloqua, and Jascha Kaykas-Wolff, VP of Marketing at Involver. SocialTwist develops solutions that turn social media into social marketing. Eloqua helps clients dramatically accelerate revenue growth through marketing automation and Revenue Performance Management. Involver is the web’s most trusted social media platform, providing applications and monitoring tools to over 100,000 brands and agencies to manage a total audience of 325 million plus fans.
Nov 12, 2010
Liza Dittoe from DittoePR will be interviewing, none other than, host Douglas Karr about DK New Media, his book Corporate Blogging for Dummies, and the Marketing Technology Blog. This could get crazy!
Nov 5, 2010
Scott Stratten is the author of UnMarketing. Between being ranked one of the top influencers in the world on Twitter and getting over 60 million views of client videos, he's spent way too much time online.
Oct 29, 2010
The founder of social-media strategy firm Convince & Convert chats about his book, The NOW Revolution: 7 Shifts to Make Your Business Faster, Smarter and More Social—which outlines how orgs must retool to make real-time business work for them—host Douglas Karr.
Oct 22, 2010
Nick's lectures challenge the conventional wisdom, engaging audiences and spurring fresh thinking and constructive debate.
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